πŸ“Œ Summary

The Certified Digital Marketing Associate course by SMstudy provides a foundational understanding of digital marketing channels and key concepts. Designed for individuals seeking to grasp the basics of digital marketing, this course emphasizes the identification of effective marketing channels for various products or services. Upon completion, participants are equipped with the knowledge to navigate the digital marketing landscape effectively.​

πŸ“‚ Certification Overview

  • πŸ† Certification: Certified Digital Marketing Associate​

  • πŸŽ“ Issuing Organization: SMstudy

  • πŸ“† Date Earned: 11/01/2017​

  • πŸ“œ Certification Level: Beginner​

🎯 Key Learning Outcomes

  • Understanding Digital Marketing Channels - Gain insights into various digital marketing channels and their applications.​

  • Digital Marketing Framework - Learn the foundational framework that aids in selecting effective marketing channels.

  • Key Digital Marketing Concepts - Familiarize with essential concepts and terminologies in digital marketing.​

πŸ“˜ Curriculum Overview

  • Introduction to Digital Marketing - Overview of digital marketing and its significance.​

  • Digital Marketing Channels - Detailed study of channels such as email marketing, web analytics, search marketing, and social media.

  • Digital Marketing Framework - Understanding the structure and strategy behind effective digital marketing.​

πŸš€ Skills Acquired

πŸ›  Core Skills

  • Technical Skills:

    • Identification and application of various digital marketing channels.​

    • Basic proficiency in digital marketing tools and platforms.​

  • Soft Skills:

    • Analytical thinking for evaluating digital marketing strategies.​

    • Strategic planning for selecting appropriate marketing channels.​

πŸ’» Tools and Technologies

  • Email Marketing Tools - Introduction to platforms used for email campaigns.​

  • Web Analytics Tools - Basic understanding of tools for analyzing website traffic and user behavior.​

  • Social Media Platforms - Familiarity with major social media channels and their marketing potential.​

πŸ“œ Certification Details