π Summary
I helped CreatorPilot, an influencer marketing platform, improve their user onboarding process. I worked with the founder to design an onboarding experience that would increase user engagement and conversions. I also suggested ways to make the platform stand out in a competitive market.
π Role Overview
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πΌ Company: CreatorPilot.com
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π Duration: September 2020
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π’ Employment Type: Freelance Consultant
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π Location: Remote
π― Key Responsibilities
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Onboarding Strategy Call: Led a session to understand the productβs user flow and identify issues.
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User Engagement Planning: Found ways to improve first-time user engagement and retention.
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Differentiation Analysis: Suggested unique onboarding experiences to make the platform stand out from competitors.
π Achievements and Impact
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β Clear Onboarding Plan: Delivered a step-by-step plan to improve the user onboarding process.
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β Competitive Differentiation: Offered practical ideas to make onboarding more engaging and unique.
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β Founder Confidence: Gave the founder a clear direction for next steps and what to focus on for implementation.
π Skills
- Customer Journey Mapping
- Customer Segmentation Strategy
- Persuasion Psychology
- SaaS Onboarding and UX Copywriting
- Strategic Messaging
- User Onboarding Optimization
π» Software and Tools
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Loom (for visual walkthroughs)
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Notion (onboarding flow templates and notes)
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CreatorPilot (platform walkthrough)
π Relevant Testimonial
Click to expand
Link to original"A clear vision of what our onboarding should look like..."
βAfter my first call with Austin I not only had a clear vision of what our onboarding should look likeβ¦I also got ideas for touchpoints and user engagements that will help our onboarding experience stand out from our competitorsβ