๐Ÿ“Œ Summary

I worked as a freelance writer for CB Publishing B.V. and wrote over six articles that helped improve the companyโ€™s online presence. I focused on using SEO strategies like keyword research and SurferSEO to create content that resonated with readers.

My writing was designed to address common questions on sensitive topics in a way that felt approachable. This resulted in a noticeable increase in website traffic.


๐Ÿ“‚ Role Overview

  • ๐Ÿ’ผ Company: CB Publishing B.V.

  • ๐Ÿ“† Duration: February 2021 - July 2021

  • ๐Ÿข Employment Type: Freelance

  • ๐Ÿ“ Location: Remote


๐ŸŽฏ Key Responsibilities

  • SEO Optimization: I did keyword research and used SurferSEO to make sure the articles ranked well in search engines.

  • Content Creation: I wrote over six articles that reflected the founderโ€™s voice, adding humor and keeping the content engaging.

  • Addressing Common Questions: I created articles that answered frequently asked questions, making the site more helpful and trustworthy.

  • Audience Engagement: I made sure the content on sensitive topics was approachable and easy for readers to engage with.


๐Ÿš€ Achievements and Impact

  • โœ… Increased Website Traffic: My work helped boost organic traffic from around 800 to over 2,400 monthly visitors.

  • โœ… Improved Search Rankings: My articles targeted popular search queries, leading to better rankings on search engines.

  • โœ… Strengthened Brand Voice: I matched the founderโ€™s tone, ensuring the brandโ€™s voice was consistent across articles.


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