π Summary
I started Fancy Fox Creative and built over a dozen custom WordPress websites for clients, including nonprofits, local businesses, and eCommerce stores.
I handled everything from design and content writing to theme customization and training clients on how to manage their sites. My focus was on creating functional, easy-to-use websites that fit each clientβs needs.
π Role Overview
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πΌ Company: Fancy Fox Creative
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π Duration: March 2011 - August 2018
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π’ Employment Type: Self-Employed
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π Location: Fort Smith, Arkansas (Remote and On-Site)
π― Key Responsibilities
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Website Design and Development - Created custom WordPress websites for a range of clients, including service providers, eCommerce businesses, and nonprofits.
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Theme Customization - Adjusted themes to match client branding and ensure mobile responsiveness.
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Copywriting and Content Strategy - Wrote content for homepages, product descriptions, and other website pages.
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Client Training - Taught clients how to manage their websites with video tutorials and written guides.
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Maintenance and Security - Managed updates for plugins and the core system to keep websites running smoothly and securely.
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Subcontractor Coordination - Worked with remote developers for advanced tasks like custom plugin setups or PHP coding.
π Achievements and Impact
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β Launched 10+ Websites - Created websites for clients that helped with fundraising, eCommerce, and service bookings.
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β Managed Full Process - Took charge of everything from design to development, copywriting, and final delivery.
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β Client Retention - Trained clients to manage their websites, which led to long-term relationships and repeat business.
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β Improved Efficiency - Developed templates and standard procedures, cutting down on development time and improving workflow.
π Skills
- Adaptability and Learning
- Client Relationship Management
- Conversion Rate Optimization (CRO)
- Copywriting
- End User Training and Support
- Problem Solving and Critical Thinking
- Project Management and Task Prioritization
- SEO
- Team Management and Training
- Theme Customization
- Web Design
- WordPress Site Building
π» Software and Tools
- Adobe Photoshop
- Canva
- cPanel
- Divi
- Elementor
- FTP
- Notepad++
- phpMyAdmin
- Trello
- WooCommerce
- WordPress
- Yoast